Laduree is very popular. You wait on line in all of the locations around Paris. We visited them all!! I think the appeal is several things: good tasting products and sweets are always a hit. The packaging changes somewhat or they do a special series of packaging most recent was Alice in Wonderland and Marie Antoinette style floral. I got the macaroon carrier and will use it for storing little things. It is so different. I love that they change things every few months.
Their window displays are eye catching and the products are quality items and ingredients. I loved shopping at the Laduree in Versailles . We stumbled upon it set in a corner with natural light and a most obliging young man behind the counter. He told me he loves his job working for Laduree in Versailles chateau--who wouldn't? He was very sweet to me and gave me some of the pink ribbon to use for wrapping and I think it is the treasure of this last Paris trip. They do not part with the ribbon freely and he was so kind to give me a few yards. It is so precious to me I will probably use it on a project I dream of doing for Christmas.
I am a bit obsessed with the shops and the products. It is so unique and of course I love the colors. Just a happy place for me to go. The interior shot above is the one in Versailles.
There is a Laduree shop and cart in de Gaulle airport now-- who knew? It is lovely and they are very nice. So if you forgot to get someone a gift or need a few macaroons to tide you over on the flight home you are in luck.
Have a PINK day!
